- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- Sub-sub-series
- Fonds
- 67
- Series
- 17-1-17
- Material Format
- textual record
- graphic material
- object
- Date
- 1990-1991
- Physical Description
- 23 cm of textual records
- 17 photographs : col.
- 1 t-shirt
- 1 hat
- 2 shoelaces
- Admin History/Bio
- The theme of the 1991 Walk for Israel, which was held on Sunday, 2 June, was "Operation Exodus: The Journey Home." This corresponded to UJA Federation's campaign that year. The goal of the walk was to raise enough money for five hundred Russian Jews (two planeloads) to make aliyah to Israel. Each of the eight checkpoints portrayed a different theme or "step" to freedom: "invitation to freedom," "permission to freedom," "flight to freedom," etc. Great effort was made to expand recruitment from the traditional children who participated to reach parents and other adults from UJA's divisions. The chairs of the Walk were David William Brown and David Engel, and the UJA staff coordinator was Avrum Rosensweig. Sponsors included Shopper's Drug Mart, Spring Valley Spring Water, Beatrice Foods, and Meadowvale Security. There were 8,500 participants this year, but only 2,700 of these collected any sponsors, a fact that highlights a longstanding problem facing the Walk Committee. After the event, expenditures were estimated at $23,000 and revenue (from the festival) at $14,000. The difference was made up by UJA.
- The festival in 1991 was called "The Journey Home: Sharing Our Ethnicity," and it focused on the multiculturalism in the Toronto Jewish community. This year, the festival was reenvisioned as a family-picnic type of event rather than the expansive carnival atmosphere of previous years. The staff coordinator of the festival was Mark Freedman, and the lay chairs were Judy Engel and Judy Shulman. The festival included arts and crafts, puppets, storytellers, games, pony rides, and a petting zoo. There was also a varied line-up of performers and musicians and an "Israeli café" food experience.
- Scope and Content
- Sub-sub-series contains textual records, photographs, and a T-shirt, hat, and pair of shoelaces from the 1991 Walk for Israel. The files are arranged by function in this order: walk oversight (the Cabinet Committee and chairs), recruitment of participants and volunteers, logistics, publicity and design, sponsorship and prizes, finances, the walk event itself, the festival and post-event evaluation.
- Related Material
- A map of the 1991 walk route can be found in series 17-1-19 (1993), file 9.
- Expenses of the 1991 walk (from July 1990 to June 1991) are in a report in Series 17-1-19, file 18 (1993).
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- Item
- Fonds
- 67
- Series
- 17-1-17
- Item
- 1
- Material Format
- object
- Date
- 2 June 1991
- Physical Description
- 1 hat
- Scope and Content
- Item is a white painter's cap with blue printing, ordered in bulk for participants. On the front it says "United Jewish Appeal Operation Exodus" and on the sides, "UJA Walk for Israel"; "1991 The Journey Home." The sponsors are listed on the top of the hat: Beatrice Foods, Premier Ceramics, Meadowvale Security, Shoppers Drug Mart, and Industrial Alliance Life Insurance Company.
- Notes
- Title based on file contents.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 2
- Material Format
- textual record
- graphic material
- Date
- 1991
- Physical Description
- 1 folder of textual records
- 1 photograph : 24 x 20 cm
- Scope and Content
- File contains a list of the 19 committees for the 1991 Walk. The chairmen are listed, along with the committee mandate and the proposed staff members. File also contains a letter to parents from the chairmen, a to-do list for each committee, and a photograph of the 1991 Walk committee.
- Notes
- Title based on contents of the file.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 3
- Material Format
- textual record
- Date
- 1990-1991
- Physical Description
- 1 folder of textual records
- Scope and Content
- File contains agendas and minutes for meetings of the Walk chairmen and chairmen of all committees. One set of minutes includes a package on the recruitment strategy. File also contains a calendar with committee meetings and deadlines recorded. The records are most likely those of the Walk coordinator, Avrum Rosensweig.
- Notes
- Title based on contents of the file.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 5
- Material Format
- textual record
- Date
- 1991
- Physical Description
- 1 folder of textual records
- Scope and Content
- File contains correspondence from Walk planners to Walk staff, volunteers, and committee members. Many items come from the Walk Coordinator, Avrum Rosensweig. Records in the file include a notice, memos, a communication report and letters. File also contains a list of entertainment acts for the checkpoints.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 7
- Material Format
- textual record
- Date
- 1991
- Physical Description
- 1 folder of textual records
- Scope and Content
- File contains design mock-ups, letters, memos, and content, for the sponsor book designed for adults. Also in the file are copies of Russian emigration documents used for reference, and perhaps considered for inclusion, in the adult sponsorship book, since the Walk theme was focussed on the "exodus" of Soviet Jews making aliyah to Israel. These Russian documents include flight tickets, a Soviet Exit visa, an Israeli entry visa, and the form used to "invite" relatives and others to Israel.
- Notes
- Title based on contents of the file.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 8
- Material Format
- textual record
- Date
- 1991
- Physical Description
- 1 folder of textual records
- Admin History/Bio
- Divisional Recruitment was a Walk committee that focussed on the chairs and canvassers of the professional divisions of the Annual Campaign. Division chairmen were asked to participate in the Walk and recruit 10 to 20 walkers from their respective division.
- Scope and Content
- File consists of form letters sent to various groups from Alan Winer, chair of Walk for Israel Divisional Recruitment, outlining that year's objectives and inviting them to participate.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 12
- Material Format
- textual record
- Date
- 1991
- Physical Description
- 1 folder of textual records
- Admin History/Bio
- The Special Recruitment Committee had a mandate to recruit Walk participants from organizations, agencies and synagogues.
- Scope and Content
- File contains minutes of a meeting of the Special Recruitment Group in January 1991, early in the planning stages of the Walk, as well as a form letter to potential community liaisons and a sample walker sign-up sheet.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 15
- Material Format
- textual record
- Date
- 1991
- Physical Description
- 1 folder of textual records
- Scope and Content
- File contains an outline of the Committee's activities, an order form and mock-up for poster, correspondence, school sign-up forms, outreach presentation scripts, a committee timeline, lists, presentation schedule, memos and minutes.
- Notes
- Title based on contents of the file.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 18
- Material Format
- textual record
- Date
- 1991
- Physical Description
- 1 folder of textual records
- Scope and Content
- File contains a list of checkpoints, information bullet points for checkpoints related to the theme of the aliyah of Soviet Jews, summary sheet and map for each checkpoint, outgoing letters regarding land use, memos, meeting minutes, lists, checkpoints chairmen meeting minutes, and a Walk theme package.
- Notes
- Title based on contents of the file.
- Related Material
- A map of the 1991 Walk route can be found in series 17-1-19 (1993), file 9.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 20
- Material Format
- textual record
- Date
- 1991
- Physical Description
- 1 folder of textual records
- Admin History/Bio
- The Lunch Stop Committee was responsible for organizing the checkpoint at which lunch was available for Walk participants, including the organization of food services and a volunteer lounge.
- Scope and Content
- Folder contains minutes of the Lunch Stop Committee, site map, notes, correspondence, a list of volunteers and a list of sponsors.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 26
- Material Format
- textual record
- graphic material
- Date
- 1991
- Physical Description
- 1 folder of textual records
- 2 posters : 22 x 28 cm
- Scope and Content
- File consists of a suggested marketing plan and CJN story schedule for the 1991 walk, along with three different flyers, two posters, and a press release. The posters bear the "Operation Exodus : The Journey Home" Walk theme title. One reads "Operation Exodus: the time is now!" and has a pair of "UJA Walk for Israel" shoelaces attached. Both posters have a large black and white photograph of a girl holding Israel flags.
- Notes
- Title based on file contents.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 27
- Material Format
- textual record
- Date
- 1991
- Physical Description
- 1 folder of textual records
- Scope and Content
- File contains a participation certificate for walkers that is modelled like a certificate of citizenship to match the Walk's theme. There are also stickers for several checkpoints with the themes and trivia facts, which were likely affixed to walkers' passports as they passed through each checkpoint. The file also contains a package for Walk participants, which consists of a letter to parents, a collection envelope, and a sponsor book.
- Notes
- Title based on file contents.
- Related Material
- Series 17-1-18 (1992), file 18, contains a promotional booklet on the 1991 Walk.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 28
- Material Format
- textual record
- Date
- 1991
- Physical Description
- 1 folder of textual records
- Scope and Content
- File contains lists of potential sponsors, memos, form letters, organizing lists, company literature, sponsor logos, a list of sponsorship commitments, and a corporate sponsorship plan. There is also a memo from Walk coordinator Avrum Rosensweig outlining the sponsorship items lined up for the Walk: recruitment video, hats, sponsorship book, and posters. As well, there are a number of sample thank you letters that indicate the sponsoring companies and what they donated.
- Notes
- Title based on contents of the file.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 29
- Material Format
- graphic material
- Date
- 2 June 1991
- Physical Description
- ca. 115 photographs
- Scope and Content
- File consists of records related to the day of the Walk. These include photographs of Walk staff and volunteers, checkpoints, transportation, police on duty, walkers along the route, a shofar-blowing demonstration, a group of students with school banners and flags, a B'nai Brith Youth group, families, the lunch stop barbecue, an NCSY group with banner and a Ninja Turtle signing autographs. Staff pictured in the photographs include David Engel.
- Notes
- Title based on file contents.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 30
- Material Format
- textual record
- Date
- 1991
- Physical Description
- 1 folder of textual records
- Scope and Content
- File contains a memo, a Festival proposal, correspondence, flyers, a press release, a list of corporate sponsor contacts and other records pertaining to the planning of the 1991 Festival. The correspondence relates to arrangements for a fire services vehicle and crew to be "on exhibit" at the Festival; logistics planning; entertainment; soliciting volunteers; and arts and crafts.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 32
- Material Format
- textual record
- Date
- 1991
- Physical Description
- 1 folder of textual records
- Scope and Content
- File contains an application for a project grant to the Ontario Ministry of Citizenship to support the Festival, followed by correspondence related to this application. As such, the file includes information about the planned entertainment, publicity and rental expenses, and other financial information relating to the Festival. File also contains correspondence and a tentative budget.
- Notes
- Title based on file contents.
- Source
- Archival Descriptions
- Part Of
- United Jewish Welfare Fund fonds
- Annual Campaign series
- Walk with Israel sub-series
- Walk for Israel 1991 sub-sub-series
- Level
- File
- Fonds
- 67
- Series
- 17-1-17
- File
- 38
- Material Format
- graphic material
- Date
- 1991
- Physical Description
- 17 photographs : col. ; 10 x 15 cm
- Scope and Content
- File contains photographs of volunteers in a golf cart and loading a van, Schlomo Carlbach performing onstage, a towering ladder (stunt show), a martial arts demonstration, pony rides, the audience in the BJCC amphitheatre, a clown gathered with children and a boy at the petting zoo.
- Notes
- Title based on file contents.
- Repro Restriction
- Copyright is held by the Ontario Jewish Archives. Please contact the archives to obtain permission prior to use.
- Source
- Archival Descriptions